About Me

About Me

What am I about?

Well, I’m all about being an engaged member of the production team, taking advantage of my technical and practical experience from both my time at university and working as a member of the Retail Support / Field Training Team / Event Specialist teams for Canon UK with Big Picture.

A significant amount of my three years at university was spent ensuring I had at least a small level of understanding of the majority of the production process. This includes pre-production documentation and planning, the production itself (filming, lighting, studio management and operations) and post production.

The overall aim? To be an asset to the studio I work for, to use my skills to help make the best finished product possible.

Who am I?

My name is Chris Cunningham (if the website address wasn’t enough for you!) and I’m a fan of film and technology. Whenever someone says they’re a fan of film, you start to get bombarded with questions like who is your favourite director (hard one to answer but for styles probably a mix of Ridley Scott, James Cameron and Steven Spielberg, with a smattering of Robert Zemeckis) or favourite film (again, Star Wars, The Matrix, The Lord of the Rings, Ghostbusters…) yet those sort of lists tend to get very long winded. Technology is a shorter list as you tend to be loyal to a few manufacturers but as the technology evolves, so does your answer. So at time of writing I quite like AMD for them making cheap and affordable CPUs as it means I can study and practice production techniques without breaking the bank. Yet come a year down the line that could change.

Through the years I have worked in a number of different roles; Customer Service – the right of passage for many a first job, to working in live events, community management and live streaming. Yet my aim has always been to do tech and film work, so the start of this was starting to write for the website Logical Increments to express some thoughts on technology as it comes out. This is coupled with starting to study Video Production and Streaming (BSc) to take all that I’ve learnt in previous roles and apply it directly into production, with the main aim to go and work for a post-production studio at the end of all of this.

A lot of this site is linked into what I’m doing now. My university section is very much about posting my larger works (text based) to show how things evolve over the three years and yes, to any future student coming here, I do allow robots to search this site so if you copy my work it will come up on electronic checks that your university does on your submissions! Finally, I will occasionally post about some of my Logical Increments articles, as a way to give perspective or just straight up explain why I approached a subject that way!

So enjoy, have a browse and feel free to follow me @CJC_Film


My Current Work

Canon UK (Big Picture)

As an employee of Big Picture, I’ve been given the opportunity to work for Canon UK in a number of public and professional roles. The main part of the job is working in retail stores, supporting staff and businesses in selling Canon products. You can typically find me in Jessops, Wilkinson Cameras or WEX stores around the North West area.

However, my main base is Jessops Liverpool. I’ve been supporting that store since it opened, so much so if you go to the Jessops store finder you’ll see me in the shot in my Canon gear! They have a great team building up a solid reputation for excellent service.  I’m usually there on Friday and Saturday but reach out to me on Twitter if you want to know where I am on a particular day!

Outside of this, I’m also involved in training retail staff with new products (as part of the field training team) and helping at events as an events specialist.

My current camera (mainly as I like to experiment) is a Canon EOS M2 with mainly a 7artisans 35mm f/1.2 manual lens.

Logical Increments

I’ve been working as a technology writer for Logical Increments for a number of years now. There’s plenty of specific links available in that section of my site, yet this job has been a great way to ensure that I was keeping up-to-date with all the new technology releases. Whenever an article is decided upon internally, I then have to go out, research what I’m writing about and then not just write about it but justify my reasons.

That last part is what I’m often very particular about, especially when it comes to hardware compatibility. Yet it also runs true when I’m writing up a big performance article for a release. Although the added bonus is often a freebie, the main focus here is (more often than not) hours of testing to get to the published results.

Overall, this is often very challenging work yet it is also very enjoyable!